On TruTower, we’re familiar by now with Truphone and Maxroam, along with a number of international SIM card services, but now there’s a newcomer to the market and its name is DOODAD, a company based in New York City that is looking to get its mitts in the global SIM game.

As you can see by the screenshot above, the prices are quite competitive with the other options available on the market today. Once you’ve obtained the free SIM card (minus the shipping and handling charge, of course, which covers up to 6 SIM orders) from DOODAD, the DOODAD SIM can be used as an MVNO in 54 countries.

Now, the point of DOODAD — which comes in both micro-SIM and mini-SIM variants — is the same as that of Truphone or Maxroam: to save you money on international roaming charges. Data prices are tiered based on the country, and users can look forward to paying 30 cents per MB in the United States, Australia, and South Korea. China and the United Kingdom will run about 60 cents per MB. If you’re looking to go to France and other parts of Europe, look forward to 90 cents per MB. Going to the more tropical areas of the world, including the Cayman Islands and Samoa, will cost you as high as $1.20 per MB.

If you’re looking to make and receive phone calls and text messages through your SIM card, you’ll probably want to look at Truphone, Maxroam, or one of the other voice, text, and data SIM cards available on the market. Still, if all you want is data and you’re okay with using VoIP and messaging apps in lieu of calling and messaging directly through mobile networks, DOODAD could be right up your alley.

DOODAD’s funds, which the service refers to as DOO-DATA credits, are valid for a year, but you’ll want to figure out your daily spending budget so as to not over spend (or under spend) beyond the time that you’re abroad.

While it’s not apparent if you’ll be able to access 2G, 3G, or even 4G services while roaming abroad, we’ve contacted the company to see if we could verify this once and for all. Regardless, it’s always great to see more companies embracing the international SIM card market.