Yik Yak is an anonymous messaging application similar to cameoNet, Stealth Messenger, and other apps aimed at keeping user information and messages private, and it’s just finished a sizable round of funding.
According to the WSJ, the new round values Yik Yak at about $300-400 million and the new $62 million round of financing was led by Silicon Valley venture capital firm Sequoia Capital. This is the third round of venture capital fund-raising for Yik Yak in seven months, bringing the total amount of funding raised to about $73 million.
Jim Goetz, the partner who led Sequoia’s WhatsApp investment three years ago, is also apparently joining Yik Yak’s board. He had also invested in WhatsApp Messenger in 2011, which was then sold to Facebook earlier this year.
Unlike most messaging applications, Yik Yak takes things more local, allowing users to chat anonymously with one another based on location, and has won quite a bit of popularity with schools and universities.