Reach Will Soon Bring the Power of Anonymous Chat and Search to Your Smartphone

If you love the idea of messaging someone anonymously without having to worry about the privacy issues that plague apps like Snapchat or Facebook Messenger, you’ll want to keep your eye out for an upcoming chat application that will soon be launching on your iPhone.

Called Reach, the idea behind the app is simple. It combines anonymity, mobile instant messaging and mobile search into a unified and unique experience. Reach’s search will enable people to find like-minded users based on skills, hobbies, interests, unique attributes, and more via its keyword-based people search.

Reach app, Reach for iOS, Anonymous Messaging

The images above show early previews of how the application was built to enable these new features.

“With so many chat apps available, we were surprised to see that it is still very difficult to find and instantly chat with people based on their skills, hobbies, interests and characteristics etc.”, Daniel Setton, CEO of Reach, said.

“we were surprised to see that it is still very difficult to find and instantly chat with people based on [certain criteria]”

“There are more and more messaging and anonymous apps available, but Reach has something very unique, allowing you to connect to people outside of your social circle that you wouldn’t be able to via Facebook, Twitter & Whatsapp“, says Jessica Bohm, COO of Reach.

Reach spawned out of a startup that was founded in 2013 by Daniel Setton (CEO) – Founder of Shiree Odiz (Online diamond jewellery company), $Ms in online sales; Jessica Bohm (COO) – Cambridge University MA, AdWords Manager of $Ms for Google at Abagada; Kobi Shasha (CTO) – Computer Science BSc at age 18, HR Officer in Israeli Army; and Baruch Mor (Advisor) – Senior operational research lecturer at NDS and Cisco. The startup raised $250k in pre-seed funding in October 2013 in a “Friends and Family” funding round and is currently seeking to raise a seed round of $350k from Angel Investors.

Reach app, Search in messaging, social applications and software

Reach is attempting to solve “privacy, identity and reputation issues with anonymity” while connecting users

With its new app, the company says it’s attempting to solve “privacy, identity and reputation issues with anonymity” while at the same time allowing connections to people outside of users’ social circles. The app will compete with the likes of Yik Yak, Whisper, and Secret. You’ll be given a profile of 70 characters of keywords that the company says is both “concise” and “easy to manage” to help you be found by like-minded users.

In addition to iOS support, the app is also scheduled for a simultaneous release on the Android platform. Stay tuned to TruTower as we will be covering the app upon its release in January 2015.

  • Kim

    Sounds like an interesting concept. I’ll have to use it first before I can judge it either way though.