AdaptiveMobile Finds “Growth Hacking” Being Used by Messaging Apps to Boost User Counts
Android

AdaptiveMobile Finds “Growth Hacking” Being Used by Messaging Apps to Boost User Counts

We’re all intimately familiar with some message applications boosting their user counts by counting both active and inactive users (often referencing them as “registered users”)…

Past Is Present: Texting Apps Are Striking Back At Social Networks,  And Developers Are Set To Reap The Rewards
BlackBerry Messenger

Past Is Present: Texting Apps Are Striking Back At Social Networks, And Developers Are Set To Reap The Rewards

They say everything old is new again. Yet, it’s still somewhat surprising that after a decade of social network dominance, text messaging is more popular…

Instant Messaging to Account for 75% of Mobile Messaging Traffic by 2018, Will Generate Only 2% of Revenues
BlackBerry Messenger

Instant Messaging to Account for 75% of Mobile Messaging Traffic by 2018, Will Generate Only 2% of Revenues

A new report from Juniper Research highlights the growing disparity between traffic volumes and revenues in the mobile messaging market. It states that despite accounting…

The TruTh: VoIP and Messaging Apps, Future Mergers and Acquisitions, And Endless Possibilities
BlackBerry Messenger

The TruTh: VoIP and Messaging Apps, Future Mergers and Acquisitions, And Endless Possibilities

There are a lot of messaging and calling applications, most of which we cover right here on TruTower. It’s a fragmented space, a road to…

Messaging Apps Evolving Into Entertainment Platforms, Now Dominating App Revenues on iOS, Android
Android

Messaging Apps Evolving Into Entertainment Platforms, Now Dominating App Revenues on iOS, Android

One of the best things about being a messaging app enthusiast and writing about it is the ability to experience so many different types of…

Fring App for iOS Sees South Sedan Calling, Additional Improvements and Fixes in Latest Update

Ever since Genband acquired Fring last month, it seems as though we’ve been getting a much higher frequency of updates for both Android and Apple…

Fring for Android Gets a Major Update, Adding UI and Notification Enhancements and More

The last time we saw an update for Android’s Fring was back in July, which added some improved audio controls and a new, enhanced timeline….

fring Partners With French Carrier Bouygues Telecom to Provide Free Calling, Messaging for Travelers

fring may have been recently acquired by GENBAND, but that seems to have only accelerated the application’s growth as it announces a partnership with French…

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