AdaptiveMobile Finds “Growth Hacking” Being Used by Messaging Apps to Boost User Counts
Android

AdaptiveMobile Finds “Growth Hacking” Being Used by Messaging Apps to Boost User Counts

We’re all intimately familiar with some message applications boosting their user counts by counting both active and inactive users (often referencing them as “registered users”)…

Juniper Research: 130 Million Mobile Video Calling Users by 2018 As OTT Apps Embrace New Revenue Strategy
BlackBerry Messenger

Juniper Research: 130 Million Mobile Video Calling Users by 2018 As OTT Apps Embrace New Revenue Strategy

The OTT space is growing rapidly, with the number of video calling users alone set to increase to over 130 million by 2018, according to…

Past Is Present: Texting Apps Are Striking Back At Social Networks,  And Developers Are Set To Reap The Rewards
BlackBerry Messenger

Past Is Present: Texting Apps Are Striking Back At Social Networks, And Developers Are Set To Reap The Rewards

They say everything old is new again. Yet, it’s still somewhat surprising that after a decade of social network dominance, text messaging is more popular…

Instant Messaging to Account for 75% of Mobile Messaging Traffic by 2018, Will Generate Only 2% of Revenues
BlackBerry Messenger

Instant Messaging to Account for 75% of Mobile Messaging Traffic by 2018, Will Generate Only 2% of Revenues

A new report from Juniper Research highlights the growing disparity between traffic volumes and revenues in the mobile messaging market. It states that despite accounting…

Send and Recieve Free Messages to Other Rebtel Users Now on Android and iOS With New “Chat” Feature
Android

Send and Recieve Free Messages to Other Rebtel Users Now on Android and iOS With New “Chat” Feature

Free messaging between users has become a common way for calling and messaging applications to gain and retain users in a very highly-competitive industry. Now…

Rebtel Helps “Top Up” the Prepaid Mobile Market With the Launch of Its Sendly App
Android

Rebtel Helps “Top Up” the Prepaid Mobile Market With the Launch of Its Sendly App

Anyone who’s ever had a prepaid mobile phone account knows that sometimes loading your account isn’t always as simple as it could be, and someone…

Ovum: “Social Messaging” Apps Not Just a Fad, Will Reach Two Billion User Mark by End of 2014
BlackBerry Messenger

Ovum: “Social Messaging” Apps Not Just a Fad, Will Reach Two Billion User Mark by End of 2014

While mobile VoIP was expected by some to reach 1 billion users by 2017, that number seems incredibly small with many messaging apps integration VoIP…

The TruTh: VoIP and Messaging Apps, Future Mergers and Acquisitions, And Endless Possibilities
BlackBerry Messenger

The TruTh: VoIP and Messaging Apps, Future Mergers and Acquisitions, And Endless Possibilities

There are a lot of messaging and calling applications, most of which we cover right here on TruTower. It’s a fragmented space, a road to…

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