Apple just announced its Q1 2013 earnings. The Cupertino-based company posted a record $13.1b profit on a record $54.5 billion USD in revenue despite sluggish demand and a lowering stock price, just over the $13.06 billion profit on $46.33 billion in revenue in 2012.
Apple’s flagship iPhone device sold a record 47.8 million units, nearly 10 million more units compared to a year ago and almost 20 million more units than last quarter.
As for the iPad, it also achieved record sales with 22.9 million units sold, compared to 15.43 million in 2012 and 14 million sold last quarter. On the flip side, Mac sales during the holiday quarter were down to 4.1 million from 5.2 million last year, while the iPod touch acheived 3 million fewer sales than the 15.4 million it claimed this time last year. Overall, half a billion iOS devices have been activated, and the company saw expansion in China, doubling to $7.3 billion in revenue in the first quarter.
