The WeChat social platform, which is available on all major mobile platforms, has grown to 396 million monthly active users, which is up from 355 million reported in the previous quarter and right behind WhatsApp. This number covers both WeChat and Weixin (China’s version) and is up 87 percent from the same three-month period last year.
WeChat continues to “drive user engagement” for the app internationally
The company pulled in $2.95 billion in revenue thanks largely to the growing popularity of WeChat’s gaming platform.
While China is a likely location for a large number of these users, Tencent neglected to name any countries or locations in its report, but did say that it continues to “drive user engagement” for the app internationally. It will be interesting to see how well WeChat fares against other messaging behemoths in other parts of Asia and in Western countries.