Lync, Skype, Microsoft

Microsoft today announced that they will be rebranding Lync as Skype for Business in the first half of 2015. The next version of the enterprise communication platform will not only get a new name change, but will also be revealed with a new client experience, new server release, and updates to the service in Office 365.

“We’ve added the call monitor from Skype, which keeps an active call visible in a small window even when a user moves focus to another application. At the same time, Skype for Business keeps and improves on all of the capabilities of Lync, including content sharing and telephony. For example, transferring a call now takes only one touch or click instead of three.”

This new branding could signify a further convergence between the two platforms, one that’s been a long time coming. Still, it seems like a natural name change for the brand as the two continue down a parallel path.

What do you think of the new branding?

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By Josh Robert Nay

Josh Robert Nay is the founder and Editor-in-Chief of TruTower. He has worked in the telecommunications industry since 2003 and specializes in GSM based technology. He also uses (too many) VoIP apps and is a long-time user of BlackBerry, Android, and Windows Phone. He adores anything having to do with space exploration and writing. In addition to the links below, he can be found on LinkedIn and can also be found on his website at