LINE official accounts, Axwell and Ingrosso, cool bands

Official accounts on various messaging applications have become a big deal as of late and the latest official account comes via announcement from LINE Corporation, with the launch of an Official Account for Swedish electronic dance music duo, and former Swedish House Mafia members, Axwell & Ingrosso. The new account will give LINE application users exclusive access to Axwell & Ingrosso announcements, ahead of any other social media platform or media.

Axwell & Ingrosso are one of the biggest acts in the global dance music industry, having formed in June 2014 after six years making up two thirds of supergroup, Swedish House Mafia, selling 15 million records worldwide. The group consists of Swedish DJs Axwell and Sebastian Ingrosso.

LINE is now offering Axwell & Ingrosso fans worldwide the chance to stay up to date with all of the DJs’ latest news and releases by adding the Axwell & Ingrosso Official Account directly to their friend’s list within the LINE App.

Through the Official Account, Axwell & Ingrosso will send real time updates via instant messages to all fans, including concert dates, photos, new releases and competitions.

Axwell and Ingrosso, Official LINE app account, follow LINE app friends

LINE users will also have access to exclusive Axwell & Ingrosso content before anyone else, and all Axwell & Ingrosso announcements will be made via LINE two days ahead to any other platform or media.

Other special promotions include an exclusive interview with Axwell & Ingrosso, live chats and live casts directly from the Ultra Music Festival in Miami only available via LINE and the chance for LINE users to win fast track concert tickets, special seats, and backstage access to Axwell & Ingrosso gigs.

Commenting on the launch of their new Official Account, Axwell & Ingrosso explained: “We want to be as close as possible to our fans and LINE is the perfect tool to do this. We love all of the creative features and we can’t wait to use them to connect with fans all over the world!”

Speaking after the launch of the new Axwell & Ingrosso account, Sunny Kim, Head of LINE Europe explained: “At LINE we love the music industry and want to help passionate fans get as the close to their favourite artists as possible. The Axwell & Ingrosso Official Account will give fans unprecedented access to their latest news, all delivered via instant message directly to the fans’ smartphone.”

You can follow the official account by scanning the QR code above with your smartphone or by navigating to More >> Official Account >> Axwell & Ingrosso via your LINE app. Don’t have LINE yet? Download it here.

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By Josh Robert Nay

Josh Robert Nay is the founder and Editor-in-Chief of TruTower. He has worked in the telecommunications industry since 2003 and specializes in GSM based technology. He also uses (too many) VoIP apps and is a long-time user of BlackBerry, Android, and Windows Phone. He adores anything having to do with space exploration and writing. In addition to the links below, he can be found on LinkedIn and can also be found on his website at